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The term digital signage, or its abbreviation DS, is used more and more often nowadays when talking about marketing in stores or public spaces. What does digital signage mean and what does it include? How does it benefit me and should I be aware or even interested in it? Lue lisää
Acquiring a digital signage system is not complicated. You can get started with even a small investment and the system can be expanded as needs increase. Lue lisää
Moving image is superior as an attention grabber. Our gaze turns in the direction of the movement, whether we want it or not. So it's no wonder that the A-stand showing videos is a really effective advertising tool. Lue lisää
The customer's experience of the store is created even before entering the store. It is influenced for example by the store's location, facade, display window, product display, cleanliness and of course the products and offers visible outside. Some of these things can be influenced more than others. Lue lisää