Articles

25.11.2025

Can the in-store experience be measured, and why is it worth doing?

Turn customer behaviour into results – measure in-store experience with analytics and improve sales, marketing, and store performance. Read more

18.11.2025

Creativity doesn’t disappear into automation

Automation doesn't take away creativity; it unleashes it: when routine tasks are handled automatically, people have more time for insight and new ideas. Read more

11.11.2025

Automatic video production

Video advertising is growing, but so are the pressures of content production. Automatic video production solves the problem without compromising quality. Read more

4.11.2025

Dynamic pricing and the customer experience

Dynamic pricing helps you increase sales, guide purchasing decisions in real time, and improve customer experience with transparent, data-driven pricing. Read more

31.10.2025

Why is a digital signage system a sound investment even in uncertain times?

Digital signage is an investment that helps you stand out in uncertain times and brings long-term savings. Read more

2.10.2025

How can digital signage boost Black Friday sales?

Digital signage helps you stand out on Black Friday, attract more customers, and increase sales with targeted, real-time in-store marketing. Read more

2.10.2025

How does digital signage increase a store’s revenue?

Digital advertising displays have emerged as one of the fastest-growing marketing channels in the retail sector. Read more

18.9.2025

Retail media

The point of purchase has become a new kind of advertising platform. For example, digital information displays in stores offer new ways to reach customers in the right place at the right time. Read more

17.9.2025

User-generated content (UGC)

User-generated content (UGC) is the gold nugget of marketing. It is authentic, credible, and has a direct impact on purchasing decisions. Read more

17.9.2025

Targeted messaging makes the shopping experience feel personal

Online advertising is targeted, but in physical stores, it is rarely utilised. Personalisation can boost sales and improve the customer experience. Read more

9.9.2025

In-store marketing

Purchases are made in the store, but before that, buying decisions are made. This is why in-store marketing is the key to the moment when a customer walks between the shelves and wonders whether to buy or not. Read more

4.9.2025

storefy is the Finnish choice

storefy is the market's only domestic Digital Signage provider awarded the Key Flag symbol. Read more